When you sign up, we start by taking an in-depth look at your account to identify your ideal target audience. Next, we compile a list of target accounts whose current following is well-aligned with your ideal target audience.
From there, we are able to isolate the most engaged followers of those accounts and interact with them via liking and following, to draw their attention to your page. Given that they are already following an account similar to yours, those individuals will be predisposed to be interested in your content, which creates a high probability that they will choose to follow your account.
Over time, we are able to see which target accounts are yielding the highest conversion ratio for your page, and we refine our process based on that data to create an ultra-targeted strategy for your account.